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Nissan logo gets a minimalist makeover
Logos are an important part of a product’s brand identity, not only do they help a brand stand out from the competition, but also facilitate customer loyalty. Over the last 18 months, the driving forces for change in logo and brand transformation have been the journey towards electrification, as well as the digital age, where a logo not only adorns a car but is used across all communication touchpoints and on social media. For Nissan, the motivation to undertake this brand transformatio...
